Instantly vs Reply.io
Verdict
Instantly is email-only in our data, from $47/mo. Reply.io covers email, LinkedIn, phone and SMS, starts from $49, lists multichannel from $89/user/mo on annual billing, and sells an AI SDR from $500/mo.
- Consider Instantly if: You want a focused, email-first tool with a lead database add-on.
- Consider Reply.io if: You need multichannel sequences or a packaged AI SDR.
Factual summary
- Both are listed under AI SDR Agents.
- Lowest listed monthly price: Instantly $47, Reply.io $49 (plans and billing terms differ; check each vendor page).
- Reply.io lists channels Instantly does not: linkedin, phone, sms.
This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.
| Instantly | Reply.io | |
|---|---|---|
| Summary | Cold email outreach, B2B lead database and CRM in one platform. | Sales engagement platform with an AI SDR offering. |
| Starting price | From $47/mo | From $49/mo |
| Pricing details | Outreach Growth plan listed at $47/mo; bundles from $94/mo | Starts from $49; multichannel from $89/user/mo annual; AI SDR from $500/mo |
| Model | subscription | subscription |
| Free trial | — | Yes |
| Free plan | — | — |
| Channels | email, linkedin, phone, sms | |
| Last verified | 2026-10-16 | 2026-10-16 |