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Tavus vs HeyGen

Pricing last verified from each vendor's own site.

Verdict

Tavus is a developer platform for real-time conversational video agents and personalized video: free, Starter $22, Builder $59, Growth $397 per month plus per-minute overage. HeyGen is an AI video creation app: free, Creator $29/mo, Pro from $49.

Factual summary

This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.

TavusHeyGen
SummaryReal-time conversational AI video agents and personalized video generation via API.AI avatar video generator for personalized sales and marketing videos, with translation and lip-sync.
Starting priceFrom $22/moFrom $29/mo
Pricing detailsFree plan; Starter $22/mo; Builder $59/mo; Growth $397/mo; Business $975/mo; Enterprise custom; pay-as-you-go conversation minutes $0.35/$0.31/$0.26 per minute on Builder/Growth/Business; video generation overage $1/$0.90/$0.80 per minuteFree (up to 3 videos/mo); Creator $29/mo ($24/mo billed annually); Pro from $49/mo; Business $149/mo plus $20/seat/mo; paid plans include monthly credits
Modelfreemiumfreemium
Free trial——
Free planYesYes
Channelsvideovideo
Last verified2026-10-282026-10-28

FAQ

What is the difference between Tavus and HeyGen?

Tavus is a developer platform for real-time conversational video agents and personalized video: free, Starter $22, Builder $59, Growth $397 per month plus per-minute overage. HeyGen is an AI video creation app: free, Creator $29/mo, Pro from $49.

Which is cheaper, Tavus or HeyGen?

Tavus has the lower listed entry price ($22 vs $29 per month), but plan limits and billing terms differ.

When should I choose Tavus over HeyGen?

Consider Tavus if: You are building interactive video agents into your product or funnel via API. Consider HeyGen if: You want ready-to-use avatar video creation without code.

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