Lavender alternatives
The closest Lavender alternatives start from $19/mo (Yesware). 70 tools share a category (Cold Email and Sales Engagement) with Lavender; 63 publish a starting price and 27 list a free plan. Add-ons that need another product aren't counted as the cheapest option. The full list below is alphabetical; prices come from each vendor's site. See Lavender pricing for the tool itself.
Closest Lavender alternatives
Tools that do the same job, from our roundup Best Gmail tools for sales: mail merge, tracking and CRM. Prices are from each vendor's own pricing page on the date shown.
| Tool | Price (vendor-published) | Checked |
|---|---|---|
| Mailsuite (Mailtrack) Gmail and Outlook extension | Free Mailtrack (unlimited tracked emails with a promotional signature); Mailtrack $2.99/user/mo billed yearly ($35.88) or $6.99 monthly; Mailsuite $9.99/user/mo billed yearly ($119.90) or $19.99 monthly (campaigns up to 60,000 recipients/mo, PDF tracking) | |
| Mailbutler Add-in for Gmail, Outlook and Apple Mail | Plans from $4, $7 and $11 per user/mo (prices shown in USD or EUR), adding templates, mail merge and AI follow-ups at each tier; 14-day free trial with all features, no card | |
| Boomerang Add-on for Gmail | Basic free (10 message credits/mo); billed annually: Personal $4.98/mo, Pro $14.98/mo, Premium $49.98/mo; 30-day trial | |
| Mailmeteor Gmail and Google Sheets add-on | Free (500 emails/mo); Starter $5.99, Premium $17.99, Pro $35.99 per user/mo as displayed; yearly billing advertised as 3 months free | |
| YAMM (Yet Another Mail Merge) Gmail and Google Sheets add-on | Free plan; Pro for @gmail.com accounts $6/mo ($72 billed annually); Pro for Google Workspace accounts $12/mo ($144 billed annually); prices vary by billing country and exclude taxes | |
| Right Inbox Gmail extension | Free (limited); Professional $9.95/mo monthly or $7.95/mo annual (per user); Team $19.95/mo monthly or $16.95/mo annual | |
| Yesware | Free; Pro $19/seat/mo; Premium $45; Enterprise $85 | |
| Gmelius Works inside Gmail and Google Workspace | Per user/mo billed yearly: Meli $19 ($21 monthly), Growth $25 ($33 monthly), Pro $40 ($50 monthly); Enterprise custom; 7-day free trial | |
| NetHunt CRM | Per user/mo: Basic $30 monthly ($24 annual), Basic Plus $42 ($34), Business $60 and Business Plus $84 billed monthly (annual on request); custom plans for 10+ users; 14-day free trial | |
| Mixmax | Free (50 recipients/mo); paid from $29/user/mo billed yearly (100 recipients/mo), higher volumes e.g. $89 and $129; monthly billing available; 14-day trial | |
| GMass Gmail extension | Billed monthly: Standard $29.95/mo, Premium $39.95/mo, Enterprise $59.95/mo; paid annually: $249/yr, $349/yr and $599/yr (shown as $20, $29 and $49 per month); team plans from $175/mo | |
| Streak | Per user/mo billed annually: Pro $49, Pro+ $69, Enterprise $129 ($59/$89/$159 billed monthly); AI credits included per user (20 on Pro, 150 on Pro+), extra credit packs from $100/mo for 1,000; 14-day free trial |
Head-to-head with Lavender
Free plans: Apollo.io, Bonjoro, Boomerang, Clodura.AI, Crystal, FindThatLead, Fyxer AI, HeyGen, Hippo Video, HubSpot Sales Hub, Hunter, Loom, Mailmeteor, Mailsuite (Mailtrack), Mixmax, Outplay, ReachInbox, Regie.ai, Right Inbox, Snov.io, Superhuman, Synthesia, Tavus, Vidyard, YAMM (Yet Another Mail Merge), Yesware, Zeliq
All 70 tools in the same category
Affiliate links: we may earn a commission; it never affects rankings. Disclosure
Sales intelligence, lead generation and email outreach platform.
Data & EnrichmentSales EngagementVideo messaging for sales emails, with a recorder for Gmail and Outlook, viewer tracking and an AI copilot for scripts and follow-ups.
Sales EngagementPersonal video messages triggered by new signups, leads or customers, with campaign tracking and testimonials.
Sales EngagementGmail add-on for send later, follow-up reminders and response tracking.
Sales EngagementSalesforce sidebar and email/calendar sync for Gmail and Outlook, priced per capability.
Sales EngagementSales CRMsAI sales prospecting platform with a contact database, sequences and a dialer.
Data & EnrichmentSales EngagementPersonality insights (DISC) for prospects' LinkedIn profiles, with tailored communication advice.
Sales EngagementAI avatar and talking-head video generator for personalized outreach and explainer videos.
Sales EngagementCold email platform with unlimited mailboxes, warmup, a B2B lead database and an AI SDR (Autopilot) included on every plan.
Cold EmailAI SDR AgentsAll-in-one B2B prospecting tool for cold email and LinkedIn outreach, with lead finding, enrichment and a unified inbox.
Cold EmailLinkedIn AutomationEmail finder, verifier and cold email sender for building and contacting B2B lead lists.
Data & EnrichmentCold EmailAI inbox assistant that drafts replies in your tone, labels email and records meetings with follow-ups.
Sales EngagementConversation IntelligenceLinkedIn and email outreach automation with a shared inbox, enrichment credits and an API/MCP.
LinkedIn AutomationCold EmailAI assistants, shared inboxes and email automation inside Gmail and Google Workspace.
Sales EngagementAI avatar video generator for personalized sales and marketing videos, with translation and lip-sync.
Sales EngagementVideo prospecting and personalized video at scale, with AI avatars and text-to-video.
Sales EngagementCRM and sales software with sequences, a free tier and AI prospecting features.
Sales CRMsSales EngagementHyper-personalized images, videos and landing pages for cold email and LinkedIn outreach.
Cold EmailCold email outreach, B2B lead database and CRM in one platform.
Cold EmailAI SDR AgentsCalling and texting platform with CRM automation.
Voice AI & DialersSales EngagementAll-in-one outbound platform for email and multichannel outreach.
Cold EmailSales EngagementAsync screen and camera video recording for personalised sales videos, demos and follow-ups.
Sales EngagementEmail tracking, templates, mail merge and an AI assistant for Gmail, Outlook and Apple Mail.
Sales EngagementMail merge and email outreach for Gmail and Google Sheets, with follow-ups and inbox rotation on higher plans.
Cold EmailGmail email tracking (Mailtrack) plus mail merge campaigns, templates and tracked PDFs.
Sales EngagementAI sales engagement with parallel dialing and coaching.
Sales EngagementVoice AI & DialersSales execution platform with seat-based and AI-credit pricing.
Sales EngagementAI outbound platform that combines prospect data, email and LinkedIn sequences and buying signals.
Sales EngagementCold EmailCold email platform (formerly Pipl.ai; pipl.ai now redirects to plusvibe.ai) with unlimited campaigns, warmup, enrichment credits and AI personalization.
Cold EmailAI personalized video prospecting: record one video and Potion generates a version for every prospect with their name and website.
Sales EngagementCold-email inbox provider that sets up and monitors sending inboxes and domains, with auto-reconnect to sequencers.
Email Deliverability & WarmupCold EmailCold email platform with unlimited sender accounts, AI warmup, lead finder and inbox placement tests.
Cold EmailAI sales engagement platform with auto-pilot AI SDR agents.
AI SDR AgentsSales EngagementSales engagement platform with an AI SDR offering.
Sales EngagementAI SDR AgentsGmail extension for email tracking, sequences, templates, reminders and scheduled sends.
Sales EngagementCold email outreach platform with AI sequences, unlimited sender accounts, warmup and an AI agent mode.
Cold EmailAI parallel dialer with an AI assistant that builds lists, runs email and LinkedIn sequences and updates the CRM.
Voice AI & DialersSales EngagementAI SDR platform featuring Agent Frank and multi-sender outreach.
AI SDR AgentsCold EmailBusiness texting and calling for sales teams, with CRM integrations and bulk SMS.
Sales EngagementAI video personalization: record one sales video and generate personalized versions with voice cloning and dynamic backgrounds.
Sales EngagementCold email platform with unlimited mailboxes, AI warmups and a master inbox.
Cold EmailCold email and multichannel outreach with unlimited inboxes, inbox rotation and built-in deliverability.
Cold EmailSales EngagementAI productivity suite (Superhuman Mail, Grammarly and an AI agent) for fast email and writing.
Sales EngagementMultichannel outbound platform for cold email and LinkedIn sequences, with every feature on every plan and pricing by email volume.
Cold EmailLinkedIn AutomationAI avatar video platform for training, sales enablement and personalized video.
Sales EngagementReal-time conversational AI video agents and personalized video generation via API.
Sales EngagementAI Agent BuildersAI outreach writing assistant that drafts personalised emails and LinkedIn messages from prospect research.
Cold EmailVideo messaging for sales with AI avatars and an add-on Video Agent for automated personalized videos.
Sales EngagementMail merge add-on for Gmail and Google Sheets with open, click and response tracking.
Cold EmailEmail and LinkedIn outbound platform with a done-for-you option; zopto.com now redirects to Zeekeo.
LinkedIn AutomationCold EmailContact data and sequencing platform for finding emails and phone numbers and running outreach in one place.
Data & EnrichmentSales EngagementQuick answers
What does Lavender cost?
Lavender starts from $29/mo in our data. Basic free (5 emails analyzed/mo); Starter $29/mo monthly ($27 billed annually); Individual Pro $49/mo ($45 annual); Team $99/seat/mo ($89 annual); 7-day free trial (checked 2026-10-29).
What are the cheapest Lavender alternatives?
By lowest listed entry price among the closest Lavender alternatives: Yesware from $19/mo, NetHunt CRM from $24/mo, Mixmax from $29/mo (add-ons that need another product are left out). Billing basis (per user, monthly or annual) differs by vendor; each tool page shows the details and source.
Which Lavender alternatives have a free plan?
27 list a free plan on their pricing page: Apollo.io, Bonjoro, Boomerang, Clodura.AI, Crystal, FindThatLead, Fyxer AI and HeyGen and 19 more.