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Wiza vs Lusha

Pricing last verified from each vendor's own site.

Verdict

Both sell B2B emails and phone numbers with free plans. Wiza's free plan has 20 valid emails and 5 phones; Starter is $49/user/mo and its Email plan $99/user/mo monthly ($83 annual). Lusha's free plan has 40 credits/mo; Starter is $37.45/mo and Pro $52.45/mo billed yearly.

Factual summary

This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.

WizaLusha
SummaryContact data platform for verified emails and mobile numbers, often used to export LinkedIn and Sales Navigator lists.B2B contact data with a permanent free plan.
Starting priceFrom $49/moFrom $37.45/mo
Pricing detailsFree plan (20 valid emails, 5 phone numbers); Starter $49/user/mo; Email $99/user/mo monthly ($83 billed annually); Email + Phone $199/user/mo monthly ($166 billed annually)Free plan with 40 credits/mo; Starter $37.45/mo and Pro $52.45/mo billed yearly (25% off monthly); Premium $299.95/mo billed yearly (40,800 credits/yr); Scale via sales; credits granted upfront
Modelfreemiumfreemium
Free trial——
Free planYesYes
Channelsemail, phone—
Last verified2026-11-012026-10-31

FAQ

What is the difference between Wiza and Lusha?

Both sell B2B emails and phone numbers with free plans. Wiza's free plan has 20 valid emails and 5 phones; Starter is $49/user/mo and its Email plan $99/user/mo monthly ($83 annual). Lusha's free plan has 40 credits/mo; Starter is $37.45/mo and Pro $52.45/mo billed yearly.

Which is cheaper, Wiza or Lusha?

Lusha has the lower listed entry price ($37.45 vs $49 per month), but plan limits and billing terms differ.

When should I choose Wiza over Lusha?

Consider Wiza if: You export lists from LinkedIn or Sales Navigator and want unlimited email reveals on higher plans. Consider Lusha if: You want the lower listed annual entry price and a credit-based plan.

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