Apollo.io vs Lusha

Verdict

Both offer free plans. Lusha's free plan includes 40 credits/mo and its paid tiers use a credit slider. Apollo also bundles email sequences and calling.

• Consider Apollo.io if: You want data and sequencing in a single platform.
• Consider Lusha if: You mainly need contact lookups and want to pay as your credit use grows.

Factual summary

• Both are listed under Data & Enrichment.
• Directly comparable starting prices are not available for both: Apollo.io — not public; Lusha — Free plan with 40 credits/mo; paid tiers via credit slider.
• Apollo.io lists channels Lusha does not: email, phone.

This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.