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Bitscale vs Clay

Pricing last verified from each vendor's own site.

Verdict

Both are enrichment spreadsheets with waterfall providers. Bitscale has a free plan (200 credits), then Growth $349/mo (15,000 credits) and Booster $799/mo (50,000), with credits only charged on results. Clay Launch is $167/mo and Growth $446/mo, with actions and data credits counted separately.

Factual summary

This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.

BitscaleClay
SummarySpreadsheet-style enrichment and AI research workspace with waterfall data providers, a Clay alternative.GTM data enrichment and workflow automation platform.
Starting priceFrom $349/moFrom $167/mo
Pricing detailsFree (200 credits); Growth $349/mo (15,000 credits), Booster $799/mo (50,000 credits), billed monthly; annual saves 10%; Enterprise annual from $15K; credits only charged when a provider returns a resultLaunch $167/mo (180,000 actions/yr, about 15,000/mo, plus 30,000 data credits/yr; shown as $54/mo for actions plus $113/mo for data credits); Growth $446/mo (480,000 actions/yr plus 72,000 data credits/yr); both scale up with more actions and credits; free plan; 14-day trial
Modelfreemiumfreemium
Free trial—Yes
Free planYesYes
Channelsemail, phoneemail
Last verified2026-11-012026-10-28

FAQ

What is the difference between Bitscale and Clay?

Both are enrichment spreadsheets with waterfall providers. Bitscale has a free plan (200 credits), then Growth $349/mo (15,000 credits) and Booster $799/mo (50,000), with credits only charged on results. Clay Launch is $167/mo and Growth $446/mo, with actions and data credits counted separately.

Which is cheaper, Bitscale or Clay?

Clay has the lower listed entry price ($167 vs $349 per month), but plan limits and billing terms differ.

When should I choose Bitscale over Clay?

Consider Bitscale if: You want unlimited actions and credits charged only on found data. Consider Clay if: You want the lower entry price and Clay's larger integration library.

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