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Copy.ai vs Clay

Pricing last verified from each vendor's own site.

Verdict

Copy.ai is a GTM AI platform for chat and workflow automation: Chat $29/mo monthly ($24 annual), with enterprise plans scoped through sales. Clay is an enrichment and workflow builder with a free plan and Launch at $167/mo for 15,000 actions.

Factual summary

This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.

Copy.aiClay
SummaryGTM AI platform with chat and workflow automation for prospecting research, outbound content and sales ops.GTM data enrichment and workflow automation platform.
Starting priceFrom $29/moFrom $167/mo
Pricing detailsChat $29/mo billed monthly (5 seats), 20% saving billed annually ($24/mo); Enterprise plans use workflow credits scoped with sales, with no list price shownLaunch $167/mo (180,000 actions/yr, about 15,000/mo, plus 30,000 data credits/yr; shown as $54/mo for actions plus $113/mo for data credits); Growth $446/mo (480,000 actions/yr plus 72,000 data credits/yr); both scale up with more actions and credits; free plan; 14-day trial
Modelsubscriptionfreemium
Free trial—Yes
Free plan—Yes
Channelsemailemail
Last verified2026-10-302026-10-28

FAQ

What is the difference between Copy.ai and Clay?

Copy.ai is a GTM AI platform for chat and workflow automation: Chat $29/mo monthly ($24 annual), with enterprise plans scoped through sales. Clay is an enrichment and workflow builder with a free plan and Launch at $167/mo for 15,000 actions.

Which is cheaper, Copy.ai or Clay?

Copy.ai has the lower listed entry price ($29 vs $167 per month), but plan limits and billing terms differ.

When should I choose Copy.ai over Clay?

Consider Copy.ai if: You want AI workflows for content, research and sales ops across a large team. Consider Clay if: Your workflows depend on enriching lead and account data from many providers.

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