ActiveCampaign vs Brevo
Pricing last verified from each vendor's own site.
Verdict
ActiveCampaign: Starter $15/mo billed yearly for 1,000 contacts, up to Enterprise $145. Brevo: Starter $8.08/mo billed annually (from 5,000 emails/mo), Standard $16.17; priced by email volume.
- Consider ActiveCampaign if: You want advanced automations priced by contacts.
- Consider Brevo if: You have a large list but send moderate volume and want to pay by emails.
Factual summary
- Both are listed under Sales CRMs.
- Lowest listed monthly price: ActiveCampaign $15, Brevo $8.08 (plans and billing terms differ; check each vendor page).
This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.
| ActiveCampaign | Brevo | |
|---|---|---|
| Summary | Email marketing and marketing automation platform with CRM and sales automation features. | Email, SMS and WhatsApp marketing platform with a built-in sales CRM (formerly Sendinblue). |
| Starting price | From $15/mo | From $8.08/mo |
| Pricing details | Marketing plans billed yearly for 1,000 contacts: Starter $15/mo, Plus $49/mo, Pro $79/mo, Enterprise $145/mo ("starts at"; prices rise with contacts); free trial; 30-day money-back guarantee | Marketing plans billed annually (10% off): Starter $8.08/mo ($9 monthly, from 5,000 emails/mo), Standard $16.17/mo ($18), Professional $449.08/mo ($499, from 150,000 emails); Enterprise from $2,499/mo; Sales CRM add-ons: Sales Essentials $27.92/mo, Sales Advanced $58.50/user/mo |
| Model | subscription | subscription |
| Free trial | Yes | — |
| Free plan | — | — |
| Channels | email, sms | email, sms |
| Last verified | 2026-10-30 | 2026-10-29 |
FAQ
What is the difference between ActiveCampaign and Brevo?
ActiveCampaign: Starter $15/mo billed yearly for 1,000 contacts, up to Enterprise $145. Brevo: Starter $8.08/mo billed annually (from 5,000 emails/mo), Standard $16.17; priced by email volume.
Which is cheaper, ActiveCampaign or Brevo?
Brevo has the lower listed entry price ($8.08 vs $15 per month), but plan limits and billing terms differ.
When should I choose ActiveCampaign over Brevo?
Consider ActiveCampaign if: You want advanced automations priced by contacts. Consider Brevo if: You have a large list but send moderate volume and want to pay by emails.
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