Kit vs MailerLite
Quick answer: Kit starts at $33/mo and MailerLite at $10.80/mo (lowest published plans); Kit and MailerLite also list free plans. MailerLite has the lower listed entry price, but plan limits and billing terms differ. Both have free plans and price by subscribers. MailerLite Comfort is $10.80/mo billed yearly at 500 subscribers (Power $22.50 with unlimited monthly emails); its free plan covers 250 subscribers. Kit Creator is $33/mo billed yearly at 1,000 subscribers, and its free plan covers up to 10,000.
Pricing last verified from each vendor's own site.
Verdict: which to choose
- Consider Kit if: You have a larger list on a free plan, or want creator features like paid newsletters.
- Consider MailerLite if: You want the lowest paid entry price for a small list.
Factual summary
- Both are listed under Sales CRMs.
- Lowest listed monthly price: Kit $33, MailerLite $10.8 (plans and billing terms differ; check each vendor page).
This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.
Affiliate links: we may earn a commission; it never affects rankings. Disclosure
Black Friday 2026: Kit has a confirmed, vendor-published deal. See verified Black Friday & Cyber Monday deals (codes, dates and sources).
| Kit Visit Kit ↗ | MailerLite | |
|---|---|---|
| Summary | Email marketing and newsletter platform for creators (formerly ConvertKit), with automations, landing pages, paid newsletters and digital product sales. | Email marketing platform with newsletters, automations, landing pages and sign-up forms, plus an MCP server for AI assistants. |
| Starting price | From $33/mo | From $10.80/mo |
| Pricing details | Priced by subscribers (shown for 1,000): Free $0 up to 10,000 subscribers; Creator $33/mo billed yearly ($390/yr, pay yearly saves 17%); Pro $66/mo billed yearly, shown at $50/mo ($593) for the first year in a limited-time offer; unlimited email sends on every plan; 14-day free trial of Creator and Pro, no card; 30-day refund | Priced by subscribers (shown for 500): Free $0 (250 subscribers, 2,500 emails/mo, 2 user seats); Comfort $10.80/mo billed yearly ($129.60/yr; $12 monthly, 5,000 emails/mo); Power $22.50/mo billed yearly ($270/yr; $25 monthly, unlimited monthly emails); prices rise with subscribers; 14-day free trial, no card |
| Model | freemium | freemium |
| Free trial | Yes | Yes |
| Free plan | Yes | Yes |
| Channels | ||
| Last verified | 2026-11-10 | 2026-11-10 |
FAQ
What is the difference between Kit and MailerLite?
Both have free plans and price by subscribers. MailerLite Comfort is $10.80/mo billed yearly at 500 subscribers (Power $22.50 with unlimited monthly emails); its free plan covers 250 subscribers. Kit Creator is $33/mo billed yearly at 1,000 subscribers, and its free plan covers up to 10,000.
Which is cheaper, Kit or MailerLite?
MailerLite has the lower listed entry price ($10.8 vs $33 per month), but plan limits and billing terms differ.
When should I choose Kit over MailerLite?
Consider Kit if: You have a larger list on a free plan, or want creator features like paid newsletters. Consider MailerLite if: You want the lowest paid entry price for a small list.
More options
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