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MailerLite vs Mailchimp

Quick answer: MailerLite starts at $10.80/mo and Mailchimp at $13/mo (lowest published plans); MailerLite and Mailchimp also list free plans. MailerLite has the lower listed entry price, but plan limits and billing terms differ. Both have free plans and price by list size. MailerLite Comfort is $10.80/mo billed yearly ($12 monthly) at 500 subscribers and Power $22.50/mo. Mailchimp Essentials starts at $13/mo and Standard $20/mo, rising with contacts.

Pricing last verified from each vendor's own site.

Verdict: which to choose

Factual summary

This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.

MailerLiteMailchimp
SummaryEmail marketing platform with newsletters, automations, landing pages and sign-up forms, plus an MCP server for AI assistants.Email marketing platform with automations, audience management and basic CRM features.
Starting priceFrom $10.80/moFrom $13/mo
Pricing detailsPriced by subscribers (shown for 500): Free $0 (250 subscribers, 2,500 emails/mo, 2 user seats); Comfort $10.80/mo billed yearly ($129.60/yr; $12 monthly, 5,000 emails/mo); Power $22.50/mo billed yearly ($270/yr; $25 monthly, unlimited monthly emails); prices rise with subscribers; 14-day free trial, no cardFree plan (limited features); paid plans start at Essentials $13/mo, Standard $20/mo and Premium $350/mo, rising with contacts; 15% off on 10,000+ contacts; 14-day Standard trial; pay-as-you-go email credits also sold; overages apply above contact or send limits
Modelfreemiumfreemium
Free trialYesYes
Free planYesYes
Channelsemailemail, sms
Last verified2026-11-102026-11-08

FAQ

What is the difference between MailerLite and Mailchimp?

Both have free plans and price by list size. MailerLite Comfort is $10.80/mo billed yearly ($12 monthly) at 500 subscribers and Power $22.50/mo. Mailchimp Essentials starts at $13/mo and Standard $20/mo, rising with contacts.

Which is cheaper, MailerLite or Mailchimp?

MailerLite has the lower listed entry price ($10.8 vs $13 per month), but plan limits and billing terms differ.

When should I choose MailerLite over Mailchimp?

Consider MailerLite if: You want a slightly lower entry price and a simpler editor. Consider Mailchimp if: You want Mailchimp's integrations and templates.

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