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GetResponse vs ActiveCampaign

Quick answer: GetResponse starts at $15.58/mo and ActiveCampaign at $15/mo (lowest published plans); GetResponse also lists a free plan. ActiveCampaign has the lower listed entry price, but plan limits and billing terms differ. GetResponse Starter is $15.58/mo paid annually ($19 monthly) at 1,000 contacts, with Marketer $48.38 and Creator $56.58 paid annually, unlimited sends and a free account. ActiveCampaign's Starter is $15/mo billed yearly for 1,000 contacts, then Plus $49 and Pro $79, with a free trial.

Pricing last verified from each vendor's own site.

Verdict: which to choose

Factual summary

This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.

Affiliate links: we may earn a commission; it never affects rankings. Disclosure

GetResponseActiveCampaign
Visit ActiveCampaign ↗
SummaryEmail marketing platform with automations, landing pages, webinars and course tools for marketers and small businesses.Email marketing and marketing automation platform with CRM and sales automation features.
Starting priceFrom $15.58/moFrom $15/mo
Pricing detailsPriced by list size (shown for 1,000 contacts), unlimited monthly sends: Starter $19/mo monthly ($15.58/mo paid annually), Marketer $59 ($48.38), Creator $69 ($56.58); Enterprise custom; 12-month prepay saves 18%; Free account with a GetResponse badge and limited features; 14-day free trial of premium featuresMarketing plans billed yearly for 1,000 contacts: Starter $15/mo, Plus $49/mo, Pro $79/mo, Enterprise $145/mo ("starts at"; prices rise with contacts); free trial; 30-day money-back guarantee
Modelfreemiumsubscription
Free trialYesYes
Free planYes—
Channelsemailemail, sms
Last verified2026-11-112026-11-07

FAQ

What is the difference between GetResponse and ActiveCampaign?

GetResponse Starter is $15.58/mo paid annually ($19 monthly) at 1,000 contacts, with Marketer $48.38 and Creator $56.58 paid annually, unlimited sends and a free account. ActiveCampaign's Starter is $15/mo billed yearly for 1,000 contacts, then Plus $49 and Pro $79, with a free trial.

Which is cheaper, GetResponse or ActiveCampaign?

ActiveCampaign has the lower listed entry price ($15 vs $15.58 per month), but plan limits and billing terms differ.

When should I choose GetResponse over ActiveCampaign?

Consider GetResponse if: You want webinars, course tools and a free account. Consider ActiveCampaign if: You want deeper B2B marketing automation and CRM features.

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