Moosend vs ActiveCampaign
Quick answer: Moosend starts at $7/mo and ActiveCampaign at $15/mo (lowest published plans). Moosend has the lower listed entry price, but plan limits and billing terms differ. Moosend Pro is $7/mo billed annually ($9 monthly) at its smallest contact tier, with a 30-day free trial and no card. ActiveCampaign's Starter is $15/mo billed yearly for 1,000 contacts, then Plus $49 and Pro $79, with a free trial and a 30-day money-back guarantee. Both rise with contacts.
Pricing last verified from each vendor's own site.
Verdict: which to choose
- Consider Moosend if: You want email automation at the lowest price and a longer free trial.
- Consider ActiveCampaign if: You want ActiveCampaign's deeper automation, CRM and sales features.
Factual summary
- Both are listed under Sales CRMs.
- Lowest listed monthly price: Moosend $7, ActiveCampaign $15 (plans and billing terms differ; check each vendor page).
- ActiveCampaign lists channels Moosend does not: sms.
This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.
Affiliate links: we may earn a commission; it never affects rankings. Disclosure
| Moosend Visit Moosend ↗ | ActiveCampaign Visit ActiveCampaign ↗ | |
|---|---|---|
| Summary | Low-cost email marketing and automation platform with landing pages, sign-up forms and an AI writer. | Email marketing and marketing automation platform with CRM and sales automation features. |
| Starting price | From $7/mo | From $15/mo |
| Pricing details | Pro $9/mo paying monthly, $7/mo billed annually (save 20%) or 15% off biannual, as shown for its smallest contact tier; price rises with contacts; Moosend+ (larger lists, transactional email, dedicated IPs, SSO) by quote; 30-day free trial, no card (unlimited sends for up to 1,000 contacts) | Marketing plans billed yearly for 1,000 contacts: Starter $15/mo, Plus $49/mo, Pro $79/mo, Enterprise $145/mo ("starts at"; prices rise with contacts); free trial; 30-day money-back guarantee |
| Model | subscription | subscription |
| Free trial | Yes | Yes |
| Free plan | — | — |
| Channels | email, sms | |
| Last verified | 2026-11-11 | 2026-11-07 |
FAQ
What is the difference between Moosend and ActiveCampaign?
Moosend Pro is $7/mo billed annually ($9 monthly) at its smallest contact tier, with a 30-day free trial and no card. ActiveCampaign's Starter is $15/mo billed yearly for 1,000 contacts, then Plus $49 and Pro $79, with a free trial and a 30-day money-back guarantee. Both rise with contacts.
Which is cheaper, Moosend or ActiveCampaign?
Moosend has the lower listed entry price ($7 vs $15 per month), but plan limits and billing terms differ.
When should I choose Moosend over ActiveCampaign?
Consider Moosend if: You want email automation at the lowest price and a longer free trial. Consider ActiveCampaign if: You want ActiveCampaign's deeper automation, CRM and sales features.
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