Moosend vs Mailchimp
Quick answer: Moosend starts at $7/mo and Mailchimp at $13/mo (lowest published plans); Mailchimp also lists a free plan. Moosend has the lower listed entry price, but plan limits and billing terms differ. Moosend Pro is $9/mo paying monthly or $7/mo billed annually at its smallest contact tier, with a 30-day free trial and no card. Mailchimp has a free plan, and paid plans start at Essentials $13/mo and Standard $20/mo, rising with contacts.
Pricing last verified from each vendor's own site.
Verdict: which to choose
- Consider Moosend if: You want the lower paid price for automations on a small list.
- Consider Mailchimp if: You want a free plan and Mailchimp's larger integration ecosystem.
Factual summary
- Both are listed under Sales CRMs.
- Lowest listed monthly price: Moosend $7, Mailchimp $13 (plans and billing terms differ; check each vendor page).
- Mailchimp lists channels Moosend does not: sms.
This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.
Affiliate links: we may earn a commission; it never affects rankings. Disclosure
| Moosend Visit Moosend ↗ | Mailchimp | |
|---|---|---|
| Summary | Low-cost email marketing and automation platform with landing pages, sign-up forms and an AI writer. | Email marketing platform with automations, audience management and basic CRM features. |
| Starting price | From $7/mo | From $13/mo |
| Pricing details | Pro $9/mo paying monthly, $7/mo billed annually (save 20%) or 15% off biannual, as shown for its smallest contact tier; price rises with contacts; Moosend+ (larger lists, transactional email, dedicated IPs, SSO) by quote; 30-day free trial, no card (unlimited sends for up to 1,000 contacts) | Free plan (limited features); paid plans start at Essentials $13/mo, Standard $20/mo and Premium $350/mo, rising with contacts; 15% off on 10,000+ contacts; 14-day Standard trial; pay-as-you-go email credits also sold; overages apply above contact or send limits |
| Model | subscription | freemium |
| Free trial | Yes | Yes |
| Free plan | — | Yes |
| Channels | email, sms | |
| Last verified | 2026-11-11 | 2026-11-08 |
FAQ
What is the difference between Moosend and Mailchimp?
Moosend Pro is $9/mo paying monthly or $7/mo billed annually at its smallest contact tier, with a 30-day free trial and no card. Mailchimp has a free plan, and paid plans start at Essentials $13/mo and Standard $20/mo, rising with contacts.
Which is cheaper, Moosend or Mailchimp?
Moosend has the lower listed entry price ($7 vs $13 per month), but plan limits and billing terms differ.
When should I choose Moosend over Mailchimp?
Consider Moosend if: You want the lower paid price for automations on a small list. Consider Mailchimp if: You want a free plan and Mailchimp's larger integration ecosystem.
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