HubSpot Sales Hub vs Attio
Pricing last verified from each vendor's own site.
Verdict
Both have free plans. HubSpot Sales Hub is free for up to 2 users and scales to Professional ($90–$100/seat/mo plus onboarding) and Enterprise ($150/seat/mo). Attio is an AI-native CRM with Plus at $44/user/mo monthly ($35 annual) and Pro at $99.
- Consider HubSpot Sales Hub if: You want a broad sales, marketing and service suite.
- Consider Attio if: You want a flexible, data-model-first CRM at a lower mid-tier price.
Factual summary
- Both are listed under Sales CRMs.
- Lowest listed monthly price: HubSpot Sales Hub $20, Attio $44 (plans and billing terms differ; check each vendor page).
- HubSpot Sales Hub lists channels Attio does not: email, phone.
This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.
| HubSpot Sales Hub | Attio | |
|---|---|---|
| Summary | CRM and sales software with sequences, a free tier and AI prospecting features. | AI-native CRM. |
| Starting price | From $20/mo | From $44/mo |
| Pricing details | Free for up to 2 users; Starter shown from $7/seat/mo or $20/seat/mo depending on billing option; Professional $90 or $100/seat/mo plus a one-time $1,500 onboarding fee; Enterprise from $150/seat/mo | Free; Plus $44/user/mo monthly ($35 annual); Pro $99 ($79 annual); Enterprise custom |
| Model | freemium | freemium |
| Free trial | — | Yes |
| Free plan | Yes | Yes |
| Channels | email, phone | — |
| Last verified | 2026-10-30 | 2026-10-28 |
FAQ
What is the difference between HubSpot Sales Hub and Attio?
Both have free plans. HubSpot Sales Hub is free for up to 2 users and scales to Professional ($90–$100/seat/mo plus onboarding) and Enterprise ($150/seat/mo). Attio is an AI-native CRM with Plus at $44/user/mo monthly ($35 annual) and Pro at $99.
Which is cheaper, HubSpot Sales Hub or Attio?
HubSpot Sales Hub has the lower listed entry price ($20 vs $44 per month), but plan limits and billing terms differ.
When should I choose HubSpot Sales Hub over Attio?
Consider HubSpot Sales Hub if: You want a broad sales, marketing and service suite. Consider Attio if: You want a flexible, data-model-first CRM at a lower mid-tier price.
More options
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