Keap vs HubSpot Sales Hub
Pricing last verified from each vendor's own site.
Verdict
Keap sells its whole platform (CRM, automation, payments and US texting) starting at $299/mo billed monthly. HubSpot Sales Hub is free for up to 2 users, with Starter from $7 or $20/seat/mo and Professional at $90 or $100/seat plus a $1,500 onboarding fee.
- Consider Keap if: You run a small service business and want CRM, automation, payments and texting in one plan.
- Consider HubSpot Sales Hub if: You want a free start and to pay per seat as the team grows.
Factual summary
- Both are listed under Sales CRMs.
- Lowest listed monthly price: Keap $299, HubSpot Sales Hub $20 (plans and billing terms differ; check each vendor page).
- Keap lists channels HubSpot Sales Hub does not: sms.
This is a factual comparison drawn from vendor sites, not a recommendation. Which fits depends on your channels, volume and budget.
| Keap | HubSpot Sales Hub | |
|---|---|---|
| Summary | Small-business CRM and marketing automation platform with pipelines, payments and text messaging. | CRM and sales software with sequences, a free tier and AI prospecting features. |
| Starting price | From $299/mo | From $20/mo |
| Pricing details | Starting at $299/mo billed monthly for the full platform (CRM, automation, payments); US text and voice Tier 1 included (500 messages, 100 minutes), higher tiers $24–$279/mo | Free for up to 2 users; Starter shown from $7/seat/mo or $20/seat/mo depending on billing option; Professional $90 or $100/seat/mo plus a one-time $1,500 onboarding fee; Enterprise from $150/seat/mo |
| Model | subscription | freemium |
| Free trial | — | — |
| Free plan | — | Yes |
| Channels | email, sms, phone | email, phone |
| Last verified | 2026-10-28 | 2026-10-30 |
FAQ
What is the difference between Keap and HubSpot Sales Hub?
Keap sells its whole platform (CRM, automation, payments and US texting) starting at $299/mo billed monthly. HubSpot Sales Hub is free for up to 2 users, with Starter from $7 or $20/seat/mo and Professional at $90 or $100/seat plus a $1,500 onboarding fee.
Which is cheaper, Keap or HubSpot Sales Hub?
HubSpot Sales Hub has the lower listed entry price ($20 vs $299 per month), but plan limits and billing terms differ.
When should I choose Keap over HubSpot Sales Hub?
Consider Keap if: You run a small service business and want CRM, automation, payments and texting in one plan. Consider HubSpot Sales Hub if: You want a free start and to pay per seat as the team grows.
More options
Related comparisons
- HubSpot Sales Hub vs Pipedrive
- HubSpot Sales Hub vs Attio
- Freshsales vs HubSpot Sales Hub
- Zoho CRM vs HubSpot Sales Hub
- Salesforce Sales Cloud vs HubSpot Sales Hub
- Streak vs HubSpot Sales Hub
- monday CRM vs HubSpot Sales Hub
- Insightly vs HubSpot Sales Hub
Spot an error? Request a correction.
Free weekly newsletter
The SDR List Weekly
One quick email a week on AI sales tools: pricing changes (with sources), new tools worth a look, and one useful comparison. Less tab-hopping, more pipeline.
No spam, unsubscribe anytime. You'll get a quick confirmation email first.