Best Kit (ConvertKit) alternatives

Kit (formerly ConvertKit) has a free plan for up to 10,000 subscribers, and Creator is $33/mo billed yearly at 1,000 subscribers. These alternatives cover newsletters and email automation for creators and small businesses, from cheaper subscription plans to free publishing with a revenue share.

For small teams: see every small team friendly sales tool (free plan or free trial, self-serve, $50/mo or less) and your first sales tool stack for under $100/month.

How this list works: Ordered by lowest listed paid entry price; Substack (no paid plans; 10% of paid subscriptions) listed last. Most prices rise with subscriber count. Pricing verified against vendor pages (latest check 2026-11-12). No placement here is paid. Methodology.

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Tool	What it is	Price (vendor-published)	Free plan	Channels
Moosend Visit Moosend ↗	Low-cost email marketing and automation platform with landing pages, sign-up forms and an AI writer.	Pro $9/mo paying monthly, $7/mo billed annually (save 20%) or 15% off biannual, as shown for its smallest contact tier; price rises with contacts; Moosend+ (larger lists, transactional email, dedicated IPs, SSO) by quote; 30-day free trial, no card (unlimited sends for up to 1,000 contacts)	—	email
Brevo	Email, SMS and WhatsApp marketing platform with a built-in sales CRM (formerly Sendinblue).	Marketing plans billed annually (10% off): Starter $8.08/mo ($9 monthly, from 5,000 emails/mo), Standard $16.17/mo ($18), Professional $449.08/mo ($499, from 150,000 emails); Enterprise from $2,499/mo; Sales CRM add-ons: Sales Essentials $27.92/mo, Sales Advanced $58.50/user/mo	—	email, sms
MailerLite	Email marketing platform with newsletters, automations, landing pages and sign-up forms, plus an MCP server for AI assistants.	Priced by subscribers (shown for 500): Free $0 (250 subscribers, 2,500 emails/mo, 2 user seats); Comfort $10.80/mo billed yearly ($129.60/yr; $12 monthly, 5,000 emails/mo); Power $22.50/mo billed yearly ($270/yr; $25 monthly, unlimited monthly emails); prices rise with subscribers; 14-day free trial, no card	Yes	email
AWeber Visit AWeber ↗	Email marketing platform for small businesses and creators, with automations, landing pages, sign-up forms and an AI writing assistant.	Priced by subscribers (shown for 500): Lite $12.50/mo billed annually ($15 monthly; 1 email list, 3 landing pages, 3 automations, 3 users); Plus $20/mo billed annually ($30 monthly; unlimited lists, landing pages, automations and users, removes AWeber branding); Plus at 1,000 subscribers $45/mo monthly ($450/yr); 100,000+ subscribers by quote; optional Done For You setup shown at $79 (limited-time, list $599); 14-day free trial	—	email
Mailchimp	Email marketing platform with automations, audience management and basic CRM features.	Free plan (limited features); paid plans start at Essentials $13/mo, Standard $20/mo and Premium $350/mo, rising with contacts; 15% off on 10,000+ contacts; 14-day Standard trial; pay-as-you-go email credits also sold; overages apply above contact or send limits	Yes	email, sms
ActiveCampaign Visit ActiveCampaign ↗	Email marketing and marketing automation platform with CRM and sales automation features.	Marketing plans billed yearly for 1,000 contacts: Starter $15/mo, Plus $49/mo, Pro $79/mo, Enterprise $145/mo ("starts at"; prices rise with contacts); free trial; 30-day money-back guarantee	—	email, sms
Ghost	Open-source publishing platform for newsletters, membership sites and paid subscriptions, sold as hosted Ghost(Pro) plans.	Ghost(Pro) hosted plans priced by members (shown for 1,000): Starter $15/mo billed yearly ($18 monthly; website, email newsletter, free custom domain); Publisher $29/mo yearly ($35 monthly; 3 staff users, paid subscriptions, custom themes, 8,000+ integrations); Business $199/mo yearly ($239 monthly; 15 staff users, 10,000 members); Custom plans via sales; "no payment fees"; free trial	—	email
GetResponse	Email marketing platform with automations, landing pages, webinars and course tools for marketers and small businesses.	Priced by list size (shown for 1,000 contacts), unlimited monthly sends: Starter $19/mo monthly ($15.58/mo paid annually), Marketer $59 ($48.38), Creator $69 ($56.58); Enterprise custom; 12-month prepay saves 18%; Free account with a GetResponse badge and limited features; 14-day free trial of premium features	Yes	email
Systeme.io Visit Systeme.io ↗	All-in-one funnel builder with email marketing, courses, automation and a contact CRM, with a free plan.	Free (2,000 contacts, 3 funnels, 1 course, unlimited emails, no card); Startup $17/mo (5,000 contacts, 10 funnels), Webinar $47/mo (10,000 contacts, evergreen webinars), Unlimited $97/mo; all plans include unlimited email sends and 0% transaction fees; annual billing offered	Yes	email
beehiiv	Newsletter platform with a website, paid subscriptions, ad network monetization, automations and referral tools.	Priced by subscribers (shown for 1,000): Free $0 forever (up to 2,500 subscribers); Lite $49/mo billed yearly ($59 monthly, up to 100,000 subscribers); Pro $95/mo billed yearly ($109 monthly, up to 250,000, removes branding); Enterprise custom; unlimited email sends; 0% take on paid subscriptions; free trial on Lite and Pro, no card	Yes	email
Substack	Newsletter, podcast and community publishing platform that is free to use and takes 10% of revenue when you charge for subscriptions.	Free to publish, no matter how many subscribers; if you turn on paid subscriptions, Substack keeps 10% of each subscription payment, plus Stripe fees (2.9% + $0.30 per US card payment and 0.7% Stripe Billing on recurring payments); optional custom domain one-time $50; no monthly plans	Yes	email

Prices for these 11 tools change often. Get verified pricing changes and new tools in one free weekly email.

FAQ

What is the cheapest Kit alternative?

Moosend Pro is $7/mo billed annually ($9 monthly) at its smallest contact tier, Brevo Starter $8.08/mo billed annually and MailerLite Comfort $10.80/mo billed yearly at 500 subscribers. Kit Creator is $33/mo billed yearly at 1,000 subscribers.

Which Kit alternatives have a free plan?

MailerLite (250 subscribers), beehiiv (up to 2,500 subscribers), Mailchimp, GetResponse (free account with a GetResponse badge) and Systeme.io (2,000 contacts) list free plans, and Substack is free to publish. Kit's own free plan covers up to 10,000 subscribers.

Is beehiiv better than Kit for paid newsletters?

beehiiv takes 0% of paid subscriptions and adds an ad network; Lite is $49/mo billed yearly. Kit Creator is $33/mo billed yearly at 1,000 subscribers and is stronger on email automations and digital product sales. See our Kit vs beehiiv comparison for the plan details.

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